Williams and Rice

Williams and Rice is Chelsea’s premier destination for luxury colour and styling. Founded in 2017 by visionary hairdressers Dan and Will, the salon is set within a stunning regency-style townhouse just off the King’s Road and is renowned for its sophistication, expertise, and personalised service.

Specialising in colour — from balayage and highlights to grey coverage and correction — as well as expert cuts, hair loss therapy, and premium extensions, Williams and Rice is dedicated to delivering exceptional results for every client. With a talented team that shares a passion for creativity and care, the salon has become a trusted haven for those seeking the highest standards in hairdressing.

Williams and Rice

23A Smith St
London
SW3 4EJ
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