Did you catch this year’s Chelsea in Bloom?

The streets of Chelsea came to life with incredible floral installations for ‘Chelsea in Bloom’, extending the iconic RHS Chelsea Flower Show out into the local neighbourhood. The annual festival of floral art brought a menagerie of wildlife to the community for this year’s ‘Floral Safari’ theme, from elegant zebra at Sloane Street through to a life-size elephant at Sloane Square and more. Why not re-live the festivities with the #ChelseainBloom film below?


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Chelsea in Bloom Pavilion Road

Chelsea in Bloom at Pavilion Road

On from 22-27 May, the stunning floral festival of the year and complementary alternative to the prestigious RHS Chelsea Flower Show transformed the local area, including Pavilion Road. The street was home to a life size floral rhino, hidden lurking crocodile and fabulous floral displays from stores that spilled out onto the road.

Why not relive this year’s festivities with our specially made #ChelseainBloom at Pavilion Road film?

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